Post by account_disabled on Dec 4, 2023 0:12:49 GMT -5
A long time ago, when email concepts of responsive emails did not yet exist. That's because at that time the only way to access the Internet and emails was from the computer, or desktop . Therefore, only one format was needed to make the email design. With the arrival of mobile devices and their varied screen sizes and resolutions , the need arose to make available to the user the possibility of accessing company content from any device they use. For that, there are three basic types of design formats that can be used to format emails and make them mobile responsive. In this article, I tell you what they are.
Responsive, fluid or scalable email With the common objective Phone Number List of facilitating and enriching the user experience , the three formats offer the possibility of creating a version different from that of computers so that it can be viewed on mobile devices , according to their characteristics. But each one has its particularities, which does not mean that one is better or worse than the others. Choosing between one or the other will depend on a series of factors, such as: amount of text in the email, priority of one or another design, amount of resources, aesthetic style of each company, etc. Let's see the characteristics of each format. Responsive It is one of the types of design adaptation that can be applied to emails.
Initially, it generated two versions of the same email, one for the computer and another for mobile devices. So it worked very well at the time when the size of mobile phone screens did not vary much. Additionally, the programming is somewhat complex and requires two different layouts (which can be a duplicate image in two different sizes). Nike is one of the brands that uses this type of format when sending their emails. Scalable In this format, the same design is maintained for all versions of the different devices. What happens is that its content scales according to the characteristics of the screen on which it is viewed. In general, they work with large texts to facilitate reading on small screens.
Responsive, fluid or scalable email With the common objective Phone Number List of facilitating and enriching the user experience , the three formats offer the possibility of creating a version different from that of computers so that it can be viewed on mobile devices , according to their characteristics. But each one has its particularities, which does not mean that one is better or worse than the others. Choosing between one or the other will depend on a series of factors, such as: amount of text in the email, priority of one or another design, amount of resources, aesthetic style of each company, etc. Let's see the characteristics of each format. Responsive It is one of the types of design adaptation that can be applied to emails.
Initially, it generated two versions of the same email, one for the computer and another for mobile devices. So it worked very well at the time when the size of mobile phone screens did not vary much. Additionally, the programming is somewhat complex and requires two different layouts (which can be a duplicate image in two different sizes). Nike is one of the brands that uses this type of format when sending their emails. Scalable In this format, the same design is maintained for all versions of the different devices. What happens is that its content scales according to the characteristics of the screen on which it is viewed. In general, they work with large texts to facilitate reading on small screens.